About the Project

About the Project

Klein Buendel
KB has an extensive track-record in the field of health communication, having led or collaborated in the design, implementation, and evaluation of campaigns, programs, and interventions, using print, face-to-face, interactive computer-based media, and mobile technologies for numerous R01 and SBIR Phase I and Phase II projects, with funding from the National Institutes of Health, Centers for Disease Control and Prevention and Department of Agriculture.

KB is a woman-owned for-profit research and media production company specializing in the development and evaluation of health media from print-based to the latest multimedia computer, Internet, and mobile technologies. Health communication programs developed by KB have been targeted at diverse populations, including students, teachers and administrators, rural Hispanics and Native Americans, employees, worksite wellness coordinators, and risk managers, patients, cancer survivors, physicians, health and school policy makers, administrators and legislators, medical school students, low-literate patients, and persons with disabilities. A major line of research and media production at KB relates to the promotion of skin cancer prevention by children and adults through education on sun safety practices in schools, workplaces, and communities and promotion of sun protection policies to school districts and employers. In 2006, KB was awarded with the prestigious Tibbetts Award from the Small Business Administration for its contributions to advancing the tenets of the Small Business Innovation Research Program. KB led the Sun Safe Workplaces (SSW), which the proposed research will extend with a 2-year follow-up, and the Go Sun Smart (GSS) and Sun Safe Schools, studies that provide protocols for the proposed study.

Center for mHealth and Social Media
The mission of the UConn Center for mHealth and Social Media is to increase capacity for mHealth and social media research on campus, create research collaborations with universities around the world, facilitate industry-academic partnerships, and to become an international leader in the use of technology for health behavior change. The Center’s priorities are in the areas of research methodology, training, and technology development. The Research Methodology Core assists researchers in finding collaborators with specific technology expertise and provides consultation on research design, recruitment, and data analyses for mHealth and online social networking studies. The Technology Core assists researchers in developing mobile health apps and online intervention content. It also provides services to faculty and staff to assist them in developing social media feeds for their labs, centers, clinics, or offices. Finally, our App Evaluation Service allows companies to have their mobile apps and/or devices evaluated by behavioral scientists who will provide a feedback report summarizing the extent to which features are evidence-based and suggestions for additional evidence-based strategies they could consider including in their app. The Training Core hosts an annual conference, quarterly webinars, a journal, and trainings on topics in mHealth and social media.

East Tennessee State University
ETSU is an accredited university located in Johnson City, Tennessee. ETSU enrolls over 15,000 undergraduate, graduate and professional students and offers over 200 programs of study in eleven colleges and schools in the Divisions of Academic and Health Affairs. ETSU is a Carnegie-designated Doctoral Research University (DRU) that is unique in that it also has a comprehensive Academic Health Sciences Center. Currently, the Academic Health Sciences Center houses the James H. Quillen College of Medicine, the Bill Gatton College of Pharmacy, the College of Nursing, the College of Clinical and Rehabilitative Health Sciences, and the College of Public Health.

ETSU's research productivity has undergone rapid expansion in recent years, particularly in the area of funded research, where externally funded programs have increased by approximately 50%. Research funding in the College of Public Health has increased by 42% over the past three years. A particular strength for the College and University has been in the area of cancer prevention research, which has been awarded over $3 million in federal funding in the last three years.